Hello! It's me, Jamie!

Strategic Marketing & Communications Leader

I'm a marketing professional with 7+ years of experience delivering measurable results through strategic campaigns, thoughtful branding, and crafting experiences that get results. My expertise covers everything from website redesign and PR initiatives to managing budgets and driving performance across both B2B and B2C markets.

Explore some of my recent projects below.

Social Media Strategy & Brand Ambassador Program

Directed social strategy, mentored the coordinator, and oversaw the Educator Advocate content pipeline.

Marketing Budget & Operations Oversight

Managed the department’s marketing credit card, oversaw monthly expense tracking, and coordinated approvals and accounting reconciliation.

PR Strategy & CEO Thought Leadership

Collaborated with PR agency, ghostwrote executive content, and managed media relations.

National Teacher Scholarship Campaign

Led the full campaign lifecycle, overseeing strategy, messaging, creative development, and winner communications.

Paid Advertising & Creative Strategy

Directed messaging, copywriting, and visual concepting for all paid advertising channels. Collaborated with design and analytics teams to optimize creative performance.

Sales Enablement & Hiring Campaigns

Partnered with sales to develop messaging frameworks, collateral, and campaign strategies aligned with hiring season demands.

“Role of a Lifetime” Brand Campaign

Directed campaign messaging, creative strategy, and execution across multi-channel touchpoints.

Events & Experiences

I oversee event strategy, logistics, content, and promotion for job fairs, webinars, summits, conferences, and internal team events. I also manage monthly employee communications and coordinate quarterly HR-led gatherings.

20th Anniversary Milestone Campaign

Led cross-functional coordination and content strategy across PR, email, social, and partner communications.